Thanks to the crazy amount of time I spend talking to others about blogs, Twitter, Facebook, LinkedIn and the like, I’ve had plenty of opportunities to hear practically every reason in the book why some people still haven’t jumped on the social media bandwagon.
Many of these folks claim there aren’t enough hours in the day for them to be spending any more time online, while others say they just don’t understand how to use these new digital tools and technologies.
My own personal theory is that a good percentage of these laggards and stragglers are more concerned about their privacy than they care to admit, afraid of revealing themselves so openly and publicly across the social web.
But to all of these people, I don’t know what to say anymore than what I’ve already said time and again to anyone within earshot about the countless benefits of using social media to engage with customers and constituents, friends and family.
Using social media, you can establish long-term, mutually-beneficial relationships with people you might never have gotten to know otherwise.
You can learn more than you would imagine from complete and utter strangers.
And if you know how to work a crowd, you can find yourself front and center, informing and entertaining your own rapt audience, a tribe of devoted fans and followers who hang on your every word.
But anything I’ve ever said about the efficacy of social media as vehicles for powerful communications pales in comparison to the impact of watching Social Media Video 2013, a cool, new video from Eric Qualman on the prevalence and popularity of social media around the world. See for yourself. Watch it in awe….
To learn more about author, speaker, marketer and social media authority extraordinaire, Eric Qualman, click here.
Note: This post, "If We're Talking about Social Media, We're Talking about a Revolution," was initially published on the blog, A New Marketing Commentator, on November 25, 2012.