Not Just Another Boston Marathon

• Bob Cargill
• Apr 21, 2013

This is my perspective -- in words and pictures -- as a participant in the Boston Marathon on April 15, 2013.

How to Use LinkedIn in More Ways Than One

• Bob Cargill
• Mar 20, 2013

If you could only be active on one social network for the sake of your career, it would have to be LinkedIn.

WAAF’s Greg Hill Talks about His New Restaurant in Sudbury, Twitter and More

• Bob Cargill
• Mar 19, 2013

Greg Hill, the well-known host of the wildly popular radio program, The Hillman Radio Show, on WAAF, dishes on his new Sudbury restaurant, Number 29 Sudbury...

How to Use Twitter in More Ways Than One

• Bob Cargill
• Feb 25, 2013

Despite its popularity, Twitter is still widely misunderstood by a multitude of holdouts, people who would benefit in more ways than one from using it if they only knew where to begin.

Business

The Cure for the Common Sign

• Bob Cargill
• Feb 17, 2013

On a visit to the Burlington Mall recently, shortly after I had entered the building, I came across this very cool sign from Lahey Clinic...

Media

A Few Words with Myles Bristowe about Marketing, Social Media and More

• Bob Cargill
• Feb 11, 2013

If you work in the Boston area in the marketing or social media space and haven't heard of Myles Bristowe, I’d be surprised...

The Picture of New Marketing — The Tablet Computer

• Bob Cargill
• Dec 18, 2012

Knowing how rapidly mobile marketing, commerce, fundraising and the like are beginning to take off, a tablet of some kind really was a must-have device for me. What about you? Do you own a tablet?

Media

If We’re Talking about Social Media, We’re Talking about a Revolution

• Bob Cargill
• Nov 28, 2012

Anything I’ve ever said about the efficacy of social media pales in comparison to the impact of watching Social Media Video 2013, a cool, new video from Eric Qualman.

Business

Presentation: 10 Ways to Succeed as a Copywriter

• Bob Cargill
• Nov 9, 2012

After years of writing headlines and subject lines, direct mail packages and email blasts, blog posts and brochures, teasers and tweets, here's what I've learned about copywriting.

Presentation: 10 Ways to Succeed in Social Media

• Bob Cargill
• Oct 5, 2012

For those who are new to using blogs, Twitter, Facebook, LinkedIn, YouTube and the like for marketing, advertising, PR, publishing and networking, here are 10 ways to succeed in social media…